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After a series of inconclusive influencer marketing campaigns, the Miléade Group is seeking a new partner capable of bringing a fresh, results-driven approach. The group has enlisted bluelemon to manage its summer and winter influencer campaigns and produce authentic UGC content to fuel its TikTok account and strengthen its presence among a younger audience.
people affected
clicks, including 4,000 visits to the site
campaign seasons conducted
• Measure the direct impact of campaigns during the peak tourist season.
• Find candidates whose profiles align with the brand and its values.
• Create authentic and engaging user-generated content (UGC) on TikTok.
• Mapping and selection of targeted influencers.
• Editorial strategy and multi-channel distribution.
• Negotiation, coordination, and comprehensive management of campaigns.
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3 rue Alfred Roll,
75017, Paris
59d Bd de la République, 13100 Aix-en-Provence
5 Israel Tal, Tel Aviv
