.svg)
.png)
Nalo, the personalized investment platform, has partnered with bluelemon to explore influencer marketing as a new strategy and reach audiences interested in investment, financial education, and entrepreneurship. The brand sought to make this content more accessible, educational, and relatable, moving away from the overly technical language of finance.
impressions
downloaded training materials
new subscribers
• Avoid taking an overly promotional approach to a sensitive topic.
• Make investing accessible without compromising credibility.
• Move beyond the financial niche to broaden our reach.
• Selection of lifestyle entrepreneurs and support throughout the entire process of starting their business.
• Content designed as stories of experience (concept development, business plan, first customers, etc.)
• Multi-platform distribution: Instagram, YouTube, TikTok.
.png)
3 rue Alfred Roll,
75017, Paris
59d Bd de la République, 13100 Aix-en-Provence
5 Israel Tal, Tel Aviv
